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Theatre Deli  ×  WebWisp

A website that puts more money back in artists' hands.

A tailored, mobile-first site and a proper booking system — for a fraction of what you pay today. Every pound saved is a pound that goes to the work.

Prepared for
Theatre DeliDavid Ralf & Peter · CurvingRoad
Prepared by
WebWispJonathon Cann
Date
23 July 2026Follow-up · Friday 10:00

Chapter 01 Where you are today

A charity paying enterprise prices for tools it never uses.

Your Access UK platform costs around £5,000 a year — and most of that pays for donor-management and CRM features Theatre Deli doesn't touch. There's no SEO working for you, the booking widget is off-the-shelf, and none of it was built mobile-first. Here's the picture today.

~£5,000
Paid every year for the current platform
£0
Of that spent on active SEO
80%
Of visitors arrive on mobile — underserved
Off-the-shelf
HTML booking widget limiting every enquiry

Chapter 01 In your words

You told us where it hurts.

"It costs about £5,000 a year and it isn't meeting our needs."

What this means · You're funding a platform that works against the mission, not for it.

"We're paying for donor and CRM features we don't use."

What this means · Money leaves the charity every month for functionality that sits idle.

"We need a back-end our own team can use to manage events."

What this means · Every change today is a dependency — you want control back.

"The current off-the-shelf widget isn't good enough for bookings."

What this means · Space-hire and event bookings leak at the exact moment they should convert.

Chapter 01 The problem, mapped

Problem Identification Chart.

Four problems, traced to their root cause — and what each one actually costs a charity whose reason to exist is putting money into artists' hands.

ProblemRoot causeBusiness impactEmotional impact
~£5,000/yr platformAccess UK bundles donor & CRM tools you don't need~£4,600/yr diverted from artists & programmesFrustration — funds not reaching the mission
Invisible in searchNo SEO built into the current platformHirers & audiences can't find youMissed reach; growth left to chance
Leaky bookingsOff-the-shelf Checkfront HTML widgetAbandoned space-hire & event bookingsAdmin drag; opportunities slip away
Poor mobile experienceLegacy platform, not mobile-first~80% of visitors get a second-rate journeyA weak first impression of a brilliant charity

Chapter 02 What it's costing you

The website should pay for itself. This one will.

Staying on Access UK
£15,000 / 3 yrs
Annual platform cost£5,000
Active SEO includedNone
Booking experienceOff-the-shelf widget
You own itNo
Moving to WebWisp
£5,715 / 3 yrs
One-off build (Option A)£4,995
Hosting — Year 1Free
Hosting — thereafter£30 / month
You own it outrightYes
Save ~£9,285 over three years — and ~£4,640 every year after that.
The build pays for itself in about 13 months on hosting savings alone. Everything past that goes back to the work.

Chapter 03 Where this takes you

A booking system that earns its keep.

A bespoke, mobile-first booking flow — replacing the off-the-shelf widget — converts more of the space-hire and event interest you already get. Drag the sliders to your own numbers.

50
£120
25%
30%
Additional booking revenue
£5,400
per year · roughly 1.1× the cost of the website build
12.5
Bookings / mo today
16.3
Bookings / mo after

Illustrative only — figures are estimates based on the inputs above, not a guarantee. We'll refine them together once the Checkfront documentation is shared.

Chapter 04 How we close the gap

Built around what you actually need.

Mobile-first design

Built for the ~80% arriving on a phone, then refined for tablet and desktop.

AWS cloud hosting

High uptime with automatic hourly backups of the entire site.

SEO foundation

Structure, speed and metadata baked in — ready the day you invest in search.

Your own back-end

Manage events yourselves on Webflow, with training included.

Content migrated

Moved across in an alignment session with Vlad & Victoria — nothing lost.

Fixed price

The number is the number — no surprises as the project develops.

Chapter 04 The roadmap

Live in four to five weeks.

1
Week 1

Align & plan

Kick-off and a content alignment session with Vlad & Victoria.

2
Weeks 2–3

Design & build

Mobile-first build on Webflow, events back-end and SEO foundation.

3
Week 4

Integrate & migrate

Checkfront booking integration and full content migration.

4
Week 5

Train & launch

Team training, ownership handover and go-live.

Chapter 05 The engagement

Two clear, fixed-price options.

Option A

Website Build

A complete new mobile-first website — migrated, trained and launched.

£4,995fixed
✓ One-off, fully inclusive
  • Custom mobile-first design & build on Webflow
  • User-operated events back-end
  • Standard Checkfront integration (API key)
  • On-page SEO foundation
  • Full content migration
  • Training + complete ownership handover
  • Year 1 hosting & hourly backups included
After Year 1 · £30 / month, all-in
Secure AWS hosting, hourly backups, security updates & technical maintenance.

Chapter 05 Owned by you, supported by us

A partner, not just a platform.

The website is yours, completely. We stay on to keep it secure and take full responsibility for anything technical.

You own everything

Full ownership on completion, with training to run it independently.

Minor edits, no charge

Small text or font changes are typically handled at no extra cost.

We own the problems

If anything technical goes wrong, resolving it is on us.

Dedicated account manager

One point of contact, including after-hours help when it's genuinely needed.

Chapter 05 From here

Let's unlock it.

A few short steps take us from this proposal to a confirmed, fixed-price project.

  • Theatre Deli

    Share the booking details

    David Ralf & Peter send the Checkfront scope and API requirements so we can finalise Option B.

  • Together

    Content alignment

    A working session with Vlad & Victoria to confirm exactly what migrates across.

  • WebWisp

    SEO benchmark & quotes

    We complete an initial SEO analysis and confirm both fixed quotes.

  • Friday · 10 AM

    Review together

    We present findings and agree the option that's right for Theatre Deli.

Talk to Jonathon

WebWisp · Proposal for Theatre Deli (CurvingRoad) · Prepared 23 July 2026 · Fixed-price, valid 30 days